The first I knew that I’d been quoted in a front-page article on the Image section of last Sunday’s Los Angeles Times was when I responded to a phone message on Monday morning from a potential client in LA. They’d read the article and decided I was their man. I knew that Times journalist Adam Tschorn had interviewed me by phone, while I was on the road at a conference in Florida, about the fonts used by Barack Obama and the other presidential candidates; I hadn’t realized, though, that the article had been published.
Now I find, thanks to a heads-up from Amy Redmond, that this article has been republished (in shortened form) by The Age in Melbourne. I guess this makes me Big in Australia, too. Wonder whether any of my Melbourne friends noticed.
Thanks, Adam. Nice article.








Great publicity, though it’s really fast for it to start paying off.
But reading the actual article I was struck by the utterly gratuitous “Sen. John McCain’s sans serif Optima is more recent, created in 1958 by Hermann Zapf (who, like the Arizona Republican, was once a POW).” If spending six years in a box is a qualification to be President, then 61 years in a bubble must make the Greatest President Ever.